In 2009, Air Force veteran Chad Marshall was laid off from his job at Panasonic. After a couple of months of job searching, he decided to start his own business. His mother’s battle with Alzheimer’s disease inspired him to become a franchise owner with ComForcare Senior Services, a provider of private, non-medical home care services.
“During that time, I saw a big need for quality home care,” Marshall said. “When I was laid off, I decided two things: I didn’t want to work for someone else again and I wanted to provide a service that would help people and society. I looked at several franchisors and chose ComForcare because it offers a veterans’ discount and had the lowest royalty fees.
Based in California’s San Gabriel Valley, Marshall now employs 30 people.
“One piece of advice I have for those getting into business is to be driven,” he said. “Business ownership is the hardest and most rewarding thing you’ll do. You have to really want it. However, your military discipline and focus will help immeasurably.”